Summary
The Billet Specialties website streamlines online shopping and reflects the company’s image:
high quality, fast, and professional. The site was completely redesigned from the ground up
with flexibility in mind for the Billet Specialties team. They now have full control over their
navigation, store items, and content, all accessible from the idev® CMS and idev® Ecommerce
platform. Since the redesign, Billet has been able to update the site with little assistance from
Americaneagle.com’s staff, allowing them to concentrate on future enhancements to the site.
The site features Americaneagle.com’s user-friendly navigation and an easy-to-use layout,
allowing shoppers to find and purchase products with ease. The site also features a Steering
Wheel Builder that offers a unique shopping experience. As a visitor selects from various
steering wheel wraps (e.g. leather or vinyl) and horn buttons, the image of the steering wheel
changes to match the modifications. Also, the wrap and button options available for a
particular steering wheel are specific to that steering wheel. Finally, Billet now has a member
section where frequent customers can login to the site and save their billing and shipping
information, review previous orders, and reorder with one click. The site also accommodates
users with an effective online shopping tool and an overall enjoyable web experience.